Cultural Differences in Influence

In today's global marketplace, one of the greatest leadership challenges is leading in an increasingly complex, ambiguous, interdependent environment. Global leaders often have to manage effectively in multi-cultural settings, working with people over whom they have no direct authority. In this white paper, Dr. Terry Bacon explores skills and attitudes necessary to influence others effectively in a global, cross-cultural environment. Dr. Bacon's paper is based on decades of research on global influence, which has resulted in a research database of more than 130,000 individuals from 62 societies around the world.

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